Thursday, August 16, 2007

Intimately Beckham Ad



It seems as though the Beckhams really aren't afraid of overexposure. This is the ad for their new fragrance called Intimately Beckham (really?). Honestly, that is a terrible name for a perfume. Sounds like it should smell like David and Victoria's naughty bits and that's certainly not appealing. Read More......

Friday, August 10, 2007

Mariah Carey's Fragrance Smells Like Marshmallows?

Mariah Carey’s new perfume smells like marshmallows. The ‘Hero’ singer’s new fragrance M by Mariah Carey is a blend of marshmallows and Tahitian Tiare flowers.

Perfume makers Carlos Benaim and Loc Dong gushed: “The inspiration for this fragrance was Mariah’s magical presence and artistry. By combining two very contrasted notes, an exotic Tahitian Tiare flower with a deliciously warm marshmallow, we wanted to express Mariah’s utmost femininity and undeniable sensuality in one strong statement. “This harmonious balance of Mariah’s favourite scents and memories is at the heart of this creation.” Mariah added: “The inspirations were multiple places I’ve been, moments in my life and childhood memories. “It combines my favourite scents and means so much to me.”

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Thursday, August 9, 2007

Christina's New Fragrance Ad

We've been hearing about it for months, and the Christina Aguilera's eponymous new fragrance will be launched this fall.

The fragrance is an oriental floral with top notes of blackcurrant, a heart of peony and prune and a base of vanilla. It comes in a curvy glass bottle, intended to recall the star’s silhouette, and is embossed with a black lacy design and decorated with a black bow at the neck.

The scent's tag line is “Sometimes it’s all you need to wear”. Which explains the racy ad.

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Wednesday, August 8, 2007

Covet By Sarah Jessica Parker

SJP's new fragrance Covet is said to be vast departure from her previous scent Lovely. By simply studying the bottle we can see that this perfume will be a much harsher, huskier scent than its predecessor. The color and design are less cutesy than that of Lovely and I actually prefer it. What do you think? Do you covet Covet's bottle? Read More......

The Beckhams Launch A New Fragrance

The couple that does everything together stays together! In a joint venture, David and Victoria Beckham launched a new fragrance, Intimately Beckham, in the U.S. on Thursday. The "his and hers" scents, created with Coty Inc., follows David Beckham's fragrance for men released a year ago.

"Why is this different from any other celebrity fragrance? The fact that [I] have spent a lot of time checking all the details," said Victoria "Posh" Beckham, according to Women's Wear Daily. "We are not just saying, 'We are celebrities, put our name on it.' I love to be involved with the whole process."

Victoria has also been dabbling in the fashion design industry, nurturing a lifestyle brand called DVB, which will include everything from jeans and sunglasses. But the fragrance business is no small feat. Industry sources tell WWD that the Beckham franchise of scents will generate $100 million this year and probably double by next year. Read More......